Q&As

Lowe’s Cos. Inc. is tapping the fanfare generated from the National Collegiate Athletic Association’s (NCAA) men’s basketball games, which wrapped up last night, to drive home a promotion that sends one winner to watch next year’s game.

Courvoisier is taking its current marketing campaign up a notch, with a sweepstakes that turns the winner into a well-dressed traveler.

Dominos Pizza is out with a new pizza and sweepstakes designed to fill big appetites.

Never mind following the money: For those tracking the activities of search firm Google, the lucre hard to miss it. The Mountain View, CA-based company anticipates raising $2.1 billion through an upcoming stock sale

FEBRUARY SHOULD HAVE marked the start of a fantastic year for Jazzology, the nation’s oldest extant independent jazz label. The 56-year-old company had

Meet Robert Burns. Burns is a building maintenance supervisor at Windham Tech, a state vocational high school in Windham, CT. He’s 53 years old and married.

AND THE AWARD FOR THE most parasitic, calculated, industry-killing company that cynically plays on parents’ fears to get business goes todrum roll, pleaseUnspam!

While in New Orleans, Direct chatted with Direct Media founder and chairman Dave Florence at the Caf du Monde. I’m a type A sort, he says. This city slows

Several years ago, McDonald’s started serving Big Macs in paper containers instead of Styrofoam holders. The reason? Environmental groups took issue with

UNSPAM IS BEHIND THE TWO LAWS ENACTED LAST summer in Michigan and Utah that allow parents to register children’s e-mail addresses and other contact points