Search Results For: augmented reality

  • Reasons to be Mobile

    With over 230 million mobile phone users in the United States, the third screen is well established in our lives. The recent Digital Divas research conducted

  • THE 2010 PROMO 100

    Looking for an agency? This year’s list of the Top 100 U.S. promotion agencies includes everything from small shops to mega-conglomerates ranked in order

  • 2010 Promo 100 Winners

    Looking for an agency? The 2010 list of the U.S. promotion agencies includes everything from small shops to mega-conglomerates ranked in order of U.S. net revenue. Promo’s Agency of the Year, Alcone Marketing Group, ranked No. 23 with 2009 estimated …

  • AND THE WINNERS ARE

    NO ONE CAN ARGUE that today more than ever before, interactive campaigns play a vital role in motivating consumer response and creating strong, exciting

  • Nissan’s New Leaf Aligns with Healthy Lifestyles

    Nissan has more than 40 of its new Leaf vehicles riding along as support vehicles with an 800-mile, eight-day cycling road race. Of course, it is also showing off the cars benefits of being 100% electric

  • LG Gets Heroic with “Iron Man 2” Campaigns

    With the unofficial start of the summer blockbuster season just days away thanks to the May 7 premiere of “Iron Man 2”

  • Valpak Rolls Out AR Codes in Martha Stewart Print Campaign

    Direct marketing company Valpak is sponsoring a contest to win a trip to see a taping of The Martha Stewart Show and, in what it says is an industry first, has built an augmented

  • Muscle Milk Energizes Sales with Shaq in AR

    Protein beverage Muscle Milk will market one of its flavors to the Cleveland OH market via an augmented reality tie-in with Shaquille O’Neal, a star player for the Cleveland Cavaliers since June 2009 and an Ohio native

  • New Innovations in Games and Sweeps

    2010 will be a big year in innovation in games and sweepstakes

  • Spending up by a Nose

    Games and sweepstakes spending increased just a smidge to $1.870 billion in 2009, from $1.868 billion in 2008, according to the VSS Communications Industry