Last month I planned a trip to Italy to visit a friend in Florence. Snagging a cheap fare to London proved painless; all I needed to complete the junket was a frugal flight from London to Italy. My friend told me there were inexpensive fares via Ryanair. But before booking my ticket, I did a…
Atlas, a Seattle-based digital marketing technology firm, has acquired for $30 million Accipiter, an online advertising technology firm located in Raleigh, NC.
LiveDeal.com has broadened its scope from online classified advertising to include Yellow Pages-type listings. The Santa Clara, CA-based firm operates nationwide.
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Web analytics firm Omniture today unveiled a technology platform that the company claims will allow Web site operators to integrate their online marketing applications and get a single view of the data from the various sources.
Ingenio Inc., a San Francisco-based provider of pay per call advertising services, has formed a partnership with JumpTap Inc., a mobile search and advertising services firm located in Cambridge, MA.
Google has begun beta testing selling radio spots through the AdWords platform that marketers use to bid on pay-per-click search ad placements.
New England Patriots quarterback Tom Brady is suing Yahoo alleging that the Web portal used his likeness in ads touting its fantasy football service without his permission.
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