Topic

Agencies

  • Industrial Strength Auctioning

    After more than 30 years in the business of auctioning off industrial equipment in the United States, William Marshall thought he’d try to take his show

  • Back-to-School Special

    The Edutainment Catalog and The Learning Co., Mattel Inc.’s units for direct sales of educational software, will join forces to create an internal joint

  • Secure Delivery

    Distributing samples door to door is the fastest way for a brand to engage a consumer.”It can immediately produce spikes in your sales volume,” says Ruth

  • USPS, UPS in War of Words

    The U.S. Postal Service accused its competitors of trying to drive it out of the parcel and overnight delivery business through an “orchestrated campaign

  • Life at the Top

    Want to earn top dollar? Become a chief executive officer at a direct marketing company with annual sales of more than $25 million.Last year, those executives

  • ASL, Former Exec Drop Lawsuit and Other Claims

    A lawsuit between two list companies and arbitration proceedings over a key executive’s termination were resolved with all claims of wrongdoing dropped,

  • Location, Location, Location

    There’s an old joke in the real estate industry: The three most important elements of a property sale are location, location and location.Panelists from

  • THE LIST BUSINESS: DMI-ALC Merger Apperas Off

    The proposed takeover of Direct Media Inc. by American List Counsel Inc. was halted July 30 with the expiration of a letter of intent signed in June.

  • Grey Direct Acquires MarketData Solutions

    Grey Direct has purchased database marketing company MarketData Solutions. Grey, a New York direct marketing agency, will combine its existing unit, Grey

  • Insurance Agents and Brokers

    Many people believe that direct marketing – fueled by anticipated growth in Internet sales – spells doom for independent insurance agents. But not Patricia