Agencies
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Agencies
Virtual Bank Spreads Its Wings
Wingspanbank.com is a virtual bank that reminds one of how boxing legend Muhammad Ali described himself: “Floats like a butterfly, stings like a bee.”The
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Agencies
DM Powers, Activate!
Newly deregulated electric and gas utilities that never had to sell their services in a competitive environment are beginning to learn the ins and outs
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Agencies
Former MASA Head Robert Huse Dies
Robert M. Huse, retired president of the Mail Advertising Service Association, died July 25 after a lengthy illness. He was MASA’s president for 23 years
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Agencies
InfoUSA Taps Henricks as Executive VP
InfoUSA has named Susan Henricks executive vice president. Henricks joins the Omaha, NE compiler from First Data Enterprises.
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Agencies
Sweeping the Nation
“It takes guts for a company to say it’s got the hottest-selling product in the industry,” says Evans Manufacturing’s Tom Ngo, “but we’re shipping a million
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Agencies
A Little Bit Marketing Savvy
Folk/pop musicians Michael and Adam Scharff discovered the power of a good list this spring when they tapped their e-mail fan base to help win the “Donny
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Agencies
New Kids on the Shelf: Brothers Flub attracts”transdimensional” promo slate.
Add Brothers Flub to the list of kids’ shows on Nickelodeon making marketers gaga for promotional deals.An animated series from production company Sony
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Agencies
MEDIA WATCH: Grammatical Grousing
We don’t generally expect to find references to direct marketing in books about proper grammar. But Constance Hale manages to cite DM issues three times
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Agencies
Retailers: Family Trees
In the age of consolidation, it’s often hard to keep track of retailers without the proverbial scorecard. Here’s a rundown of the chains and regional
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Agencies
Edith Roman to Manage Egghead.com List
Edith Roman Associates Inc., Pearl River, NY, has been chosen to manage the 2.9-million-name Egghead.com newsletter file. All those listed opted in to