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Chief Marketer Staff

  • News Briefs

    THE NATIONAL FOOTBALL LEAGUE: New York City, named Shawn Dennis VP-marketing services. Formerly VP/group head of global co-branding at MasterCard International,

  • Barile Leads ClientLogic Alt Media Division

    Dean Barile has joined Weehawken, NJ-based ClientLogic Specialists Marketing Services as head of the company’s alternative media management division.

  • P&G Debuts New Packaging For Folger’s

    Procter & Gamble will introduce new packaging for Folgers coffee next month. The “AromaSeal” plastic canister will bow nationally on Folgers’ flagship

  • R.R. Donnelley Posts Net Income Drop

    RR Donnelley suffered a $5 million drop in second-quarter net income—to $19 million. The Chicago-based printer reported net sales of $1.14 billion, off

  • Deutsch Hires and Promotes Creative Executives

    Bryan Black has re-joined Deutsch NY as senior vice president and group creative director. He will work on the agency

  • Playboy Greatly Narrows Its Losses

    Playboy Enterprises Inc. reported a second-quarter net loss for the quarter of $900,000 for the second quarter, compared with a net loss of $3.1 million

  • Goodman Joins Lillian Vernon as New Chief Merchandising Officer

    Lillian Vernon Corp. has hired Alyce Goodman to serve as executive vice president and chief merchandising officer. She will report directly to Strauss

  • Short Cuts

    The Direct Marketing Association, seeking to avoid a conflict with the American Catalog Conference, has scheduled its 2004 Direct Marketing Days New York

  • DMA Releases Report on Global Spam Laws

    The Direct Marketing Association has released an executive summary of international spam laws, which covers 41 countries and the European Union. The report

  • 1-800-Flowers.com Income Jumps in Quarter

    1-800-Flowers.com Inc. reported net income of $8.3 million for its fourth quarter, up 51.3% over the same period last year. The flower and gift direct