Chief Marketer Staff
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Agencies
Loose Cannon: ZIP+4 Brought To Heel
News item: According to the Associated Press, the U.S. Postal Service has awarded the shoe department of Saks Fifth Avenue
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Email
Image Fiasco: What AOL’s Changes Mean to You
AOL last week spurred a ruckus in the e-mail marketing industry when it rolled out a new version of its AOL.com and AIM.com free e-mail services that automatically block images by default.
First the Email Experience Council issued a report saying that the services were blocking all images by default. Then deliverability concern Return Path issued a report saying that according to its tests, the services were blocking images only for new subscribers.
So which is it, and what does it all mean to you?
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Email
Belligerant Anti-Spammer Watch: Mumma’s Claims Debunked
Self-proclaimed tireless anti-spam litigator Mark Mumma has been telling anyone gullible enough to believe him that he had no idea I was a reporter during an interview in which he went ballistic earlier this year.
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Listline e-Newsletter 05/29/07
The names of more than 1 million individuals have been assembled on this
file. It’s comprised of transaction data that identifies product
purchase categories. -
Agencies
FTC Reported Checking GoogleClick’s Antitrust Cred
The Federal Trade Commission will reportedly check the antitrust impact of Google’s intended $3.1 billion purchase of ad management firm DoubleClick.
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Agencies
PRC Endorses Only Short-Term Cut in Flats Rates
(MULTICHANNEL MERCHANT) The Postal Regulatory Commission (PRC) agreed on Friday that catalog mailers deserve a break — but only a small, temporary one.
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Agencies
Bombay Company Sales Drop in Q1
Home furnishings supplier The Bombay Co. said Friday that first-quarter revenue slipped 11.9% to $104.6 million compared to $118.7 million for the same quarter in 2006.
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Digital
Real Estate Search Engine Completes Funding Round
Real estate search engine Trulia announced it has secured $10 million in third-round funding from a group led by Sequoia Capital and including previous venture investors Accel Partners and Fayez Sarofim & Co.
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Agencies
Best Buy Accused of Deceiving Customers
The Connecticut Attorney General has served Best Buy with a lawsuit claiming that the retailer deceived and overcharged customers through its in-store kiosks.