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Chief Marketer Staff

  • Digital

    Autobytel Tricks Out New Shopping Site for Car Owners

    Autobytel, one of the pioneering sites that hooked up new car shoppers and dealers in the mid-1990s, has launched a new one-stop Web shop aimed not just at auto seekers but at anyone with automotive needs

  • Agencies

    Looking for GPS in Local Mobile Search

    With all the talk about the magical things users will be able to do with their mobile phones, from watching TV to surfing the Web, developers may have lost sight of the thing most people are likely to want their handsets to do most often: help them find their way to goods and services they need when they

  • Listline e-Newsletter 05/30/07

    A list of 60,000 business start-up contacts has become available from
    Manufacturer’s News Inc. This new business hotline includes corporate
    level executives, officers, managers, controllers and other
    professionals at manufacturing companies in the U.S.

  • Agencies

    InfoUSA, Hostile Shareholder Group Start Round 2 of Control Battle

    The war of words between infoUSA and an investment group that holds a 3.6% stake in the company is escalating in advance of infoUSA’s annual shareholder meeting.

  • Email

    Those Images May Get You Blocked: Lyris

    Contrary to what many marketers believe, spammy looking content is generally not the reason Internet service providers block incoming e-mail, according to a study released today by Lyris Technologies.

    User complaints and heavy use of images are two of the more prevalent reasons e-mail gets blocked, according to the e-mail software provider

  • Agencies

    Direct Sales Boost Coldwater Creek’s First Quarter Fortunes

    Women’s apparel marketer Coldwater Creek generated $12 million in income during first-quarter 2007, up from $11.6 million in first-quarter 2006.

  • VeriSign Picks Two New Top Execs

    VeriSign Inc., a digital infrastructure provider, elected William A. Roper Jr. president and CEO and Edward A. Mueller chairman of its board. Roper replaces Stratton D. Sclavos, the former CEO and board member, who had been with the company for 12 years.

  • Agencies

    Creative Packaging Adds New Life to Gift Cards

    Gift cards are as popular as ever to use as presents or incentives. But giving out a piece of plastic can seem impersonal. So, companies are dressing up the gift with new packaging.

  • Agencies

    Hilton Incents Travel with Kids Programs

    Two Hilton hotel brands are boosting summer travel among families offering programs just for kids.

  • Agencies

    Bank of America Debuts NASCAR Checking

    Bank of America has introduced NASCAR Checking, a bundled set of products that include check cards, checks and credit cards all tied to a rewards program.