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The Importance of Mobile Optimization
KISSmetrics compiled data from Luth Research, the Mobile Marketing Association and Dan Flanegan to present an infographic titled “Mobile Mania: The Growing Importance of Mobile Website Optimization.” It offers some hard numbers highlighting the potential impact of failing to optimize your site for…
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NFL, FedEx, Department of Commerce and Pearson Education Are Among the Top-Gaining Sites in August
Education, books and weather sites were among the top-gaining website categories in August, according to comScore. Meanwhile, ESPN, Answers.com and Adobe each gained significant ground in the ranking of the top 50 Web properties during the month.
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‘Liking’ a Company on Facebook Might Not Indicate True Fandom
According to an ExactTarget report titled “The Meaning of Like,” companies that receive “likes” from Facebook users might want to think twice before assuming each of those users is a true fan or advocate. The report also found that 44 percent of Facebook users “like” something posted by a company on…
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The Week in Review
Headlines from the industry. To receive daily updates please visit the Digital Moses fan page
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New Feature Announcement: HitPath Launches Portable Stats Mobile Application for Apple iOS and Android.
HitPath has officially launched Portable Stats, a mobile application which allows affiliates of networks using the HitPath platform, to quickly check their campaign stats from their mobile phones. With a keep-it-simple approach the app is true to its name and is just that, stats, focusing on presenting campaign…
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Universal Sports Network Launches Online Portal Social Scrum to Engage Fans throughout 2011 IRB Rugby World Cup
Los Angeles – September 27, 2011 -Universal Sports Network, in partnership with BumeBox, launched Social Scrum, an online platform that aggregates social media and allows fans to interact throughout the 2011 IRB Rugby World Cup. Available at…
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BrokersWeb Merges with Vantage Media
Today we are pleased to announce that BrokersWeb and Vantage Media have completed a merger to create one of the largest online performance marketing companies in the nation. The combined entity will focus on delivering new customers, via clicks and leads to clients in…
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10 Facts About Consumer Behavior on Facebook
Chadwick Martin Baily, CMB Consumer Pulse and Constant Contact offered up a neat presentation titled “10 Quick Facts You Should Know About Consumer Behavior on Facebook.” Among the findings is that more than half of fans say they’re more likely to buy a product after becoming a fan of a brand.
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The Second Internet
The digital space moves so fast, that a notion of a set release schedule has become a foreign concept. It’s not like cars where you have not only different models, but each model has a model year. This suite of products offers the manufacturers a great…
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NeoMedia partners with Global IP Law Group for Patent Monetization
Strategic alliance with top IP law firm designed to increase value of NeoMedia’s patent portfolio.
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