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Mobile Ad Revenues to Reach $1.2 Billion in 2011
According to Smaato, a mobile ad optimizer and mobile advertising company, expects a big year for mobile applications in 2011. Its “Mobile Advertising Trends 2011” slideshow sheds light on many of its big expectations in the coming year.
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US Online Holiday Spending Is Up 12%
In the U.S., retail e-commerce spending for the holiday season-to-date is $22.0 billion, up 12 percent from the $19.7 billion mark reached during the same period last year, according to comScore. The holiday season-to-date is defined as Nov. 1 to Dec. 10.
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Youths’ Spending Power is Trending Upward Again
According to the latest edition of Trends & Tudes from Harris Interactive Youth & Education Research, young consumers are spending more than they did last year, serving as a reminder that this segment is one that marketers should bear in mind as we head toward 2011.
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Facebook Remains Most Visited Site, Recipe Sites Seeing Increased Traffic
The latest figures from Experian Hitwise show that Facebook was the most visited website ranked by visits for the week ending Dec. 11, while Google continues to dominate the search landscape.
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Android Continues to Surge, as Desirable as iPhone Devices
According to the latest MobiLens report from comScore, smart phones are now owned by a quarter of all mobile subscribers, and Android is continuing its greedy surge in the smart-phone OS market.
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Lead Generators for Mortgage Assistance Relief Services Targeted by the FTC
The Federal Trade Commission (the “FTC”) recently announced its long-expected Mortgage Assistance Relief Services (“MARS”) Rule (the “MARS Rule”). Under the MARS Rule, the FTC will subject…
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Tracking vs. Sharing
Almost six months ago, the Wall Street Journal published an article titled, “The Web’s New Gold Mine: Your Secrets.” They prefaced the piece by saying, “A Journal investigation finds that one of”…
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Ultimate Affiliate Event Packs a Big Punch at Affiliate Summit West
Moss Networks announces the inaugural Ultimate Affiliate Event (www.UltimateAffiliateEvent.com) taking place on January 9, 2011, to kick start Affiliate Summit West, the premier affiliate marketing conference in Las Vegas.
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The Week in Review
Headlines from the industry.
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Diablo Media to Donate Portion of December Profits
Diablo Media, www.diablomedia.com, an industry leader for affiliate networks, announced today the launch of their Diablo Cares program.
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