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  • Information Asymmetry

    Found on eBay – Turn-Key Mortgage Lead Gen Business Opportunity. Unfortunately, the listing no longer exists on eBay but it touches upon one of the more fascinating trends going on in the lead generation space – owning traffic.

  • Users Only Willing to Give Three Pages of Their Time

    Jupiter Research and iProspect conducted a survey involving 2,369 participants from an online consumer panel in the U.S. to study search-related behavior. To no one’s surprise, the study concluded that most search engine…

  • Google Calendar Makes Its Debut

    After months of speculation and expectation, Google finally unveiled its Google Calendar on April 13th. Google Calendar is a free, online calendar that allows users with a Google account to schedule events, reminders, and other…

  • Return Path Introduces Sender Score Reputation

    Last week, Return Path introduced its Sender Score Reputation Monitoring service, which is its response to Goodmail and Vanquish’s proposed solutions to unsolicited e-mail. The Sender Score Reputation Monitor will…

  • Advertisers Urged to Perform Due Diligence

    Have advertisers become disconnected with their online ad campaigns? According to the chief of Internet Bureau in the Office of New York Attorney General Elliot Spitzer, Ken Dreifach, the answer is an alarming and…

  • Email Data Source Secures Funding from New York Angels

    Email Data Source, the leading provider of email intelligence technology and the designer of Email Analyst™, the first comprehensive email intelligence platform, has secured Series A funding from New York Angels Inc., the New York metropolitan area’s leading early stage investment group.

  • AdDrive Separates the Contenders from the Pretenders at ad:tech

    AdDrive will bring the excitement of championship fighting to ad:tech with a live, professional boxing event titled “Melee at the Mezzanine”.

  • Promotional Products Sales Hit $17.8 Billion, a New Record

    Sales of promotional products jumped 5.1% from $16.9 billion in 2004 to $17.8 billion in 2005, the third consecutive year of increases and a new record, according to The Advertising Specialty Institute (ASI).

  • Sites Selling Phone Data Under Scrutiny

    The Energy and Commerce Committee is issuing subpoenas to a dozen companies that sell confidential consumer phone data online after they refused to comply with the U.S. House of Representatives’ request for…

  • Google and EarthLink to Unwire San Francisco

    Last week, the city of San Francisco reviewed six final proposals for building a wireless network across the entire city. In the end, they chose Google and EarthLink’s concept. The team will begin discussions with San Francisco…