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  • When “Free” Really Isn’t

    One of the FTC’s current hot buttons is investigating advertisers who are running offers for all things “free.” Specifically, the FTC becomes interested when things advertised as free truly…

  • Wireless Web Users: Who Are They?

    A recent study released by the Pew Internet & American Life Project gives some broad demographic information about Internet users who have surfed the Web with a wireless device as opposed to users who have not.

  • Google Gains, Yahoo Loses in January

    According to recent figures released by comScore Networks, Google remains the dominant king of the search engine realm. In January of 2007, it gained 0.2% from the previous month to claim 47.5% of all search queries conducted…

  • Hershey, Kraft Ready S’mores Tour

    Forget snowstorms. Think s’mores. The Hershey Co. and Kraft Foods are collaborating on a joint campaign to boost s’mores consumption this summer.

  • Nickelodeon Launches Slime Tour

    Nickelodeon’s infamous slime is hitting the road.

    The network is rolling out a national tour to give fans a chance to get slimed. The Slime Across America tour kicks off Monday at the Nick Hotel in Orlando, FL, and will visit 20 cities.

  • TLDs, Font Size and Your Site

    It’s common sense that top-level domains (TLD) have a strong influence on domain name selections and the perceptions that are formed by consumers. Rich Brooks of flyte new media wrote an interesting, albeit “unscientific” study…

  • Google Being Evil in Poland?

    So, what kind of beef could Google possibly have with a small group of Polish poets? The kind that’s bad enough to spur the search giant to file for legal action against them.

  • Wikipedia Now Top Ten, Needs Wikiasari’s Help

    Regardless of how reliable Web users deem Wikipedia, there is little doubt that it has grown into one of the more influential and referred-to sites on the Internet today. A recent report by comScore confirms this notion, indicating that…

  • Microsoft Challenges YouTube with Soapbox

    In yet another catch-up attempt, Microsoft unveiled its online video upload site called Soapbox to the general public in a beta release.

  • The Grandma Standard

    One of the most important things you can do to reduce your exposure to legal liability when running advertising, is to make sure that the ads you run are actually true. According to the Federal Trade Commission, as an affiliate, you…