Giveaways are Mainstays for Banana Boat Promo

Posted on by Chief Marketer Staff

The Banana Boat brand is using branded giveaways as reminders this summer, not only to protect your skin from the sun, but that the best way to do that would be by slathering Banana Boat sun screen up and down your body.

The promotion, “101 Days of Summer,” appears on the Banana Boat Facebook page and will give away, you guessed it, 101 daily prizes that include branded beach totes, beach towels, gas cards, VISA gift cards and other prizes that vary daily and range in value to upwards of $300.

The promotion takes on a more serious tone as part of the brands “Sun 101” education campaign to teach families and others how to best protect themselves from the sun this summer. Banana Boat has partnered with The Skin Care Foundation, which is sharing advice and sun safety tips and encouraging families to get “Sun Certified.” Earlier this spring, Banana Boat said that it planned to raise $101,000 for foundation by getting 101,000 consumers “Sun Certified” this year. Each consumer who takes a short quiz on Banana Boat’s Facebook page receives a “Sun Certified” badge to feature on their profile and triggers a $1 donation to support foundation’s education initiatives.

As part of its education initiative, Banana Boat is also teaming up with sun care experts, including: two-time Olympic Gold Medalist and U.S. Women’s Soccer Team captain Christie Rampone, dermatologist Julie Karen, M.D., and family lifestyle expert Amy E. Goodman. Over the course of the summer, these experts will share advice and host live conversations on the Banana Boat Facebook page.

More

Get Content Like This Delivered to Your Inbox

Related Posts

Chief Marketer Videos

by admin

Chief Marketer Top Shops

TRCO MARKETING WUNDERMAN VERTICAL MARKETING NETWORK UPSHOT TWO/TEN TRACK MARKETING GROUP TPN TIPTON & MAGLIONE TIC TOC TEAM EPIC TEAM ENTERPRISES TEAM DIGITAL PROMOTIONS THE STRATEGIC AGENCY SWITCH SOURCE MARKETING SOHO EXPERIENTIAL SLANT SCOUT SPORTS & ENTERTAINMENT RYAN PARTNERSHIP RUBIK MARKETING REVOLUTION RE:FUEL AGENCY REDPEG MARKETING RED MOON MARKETING PSE-PACKAGED SPORTS AND ENTERTAINMENT PRO MOTION PRIZELOGIC POWERPACT PGW EXPERIENCE NEXT MARKETING NATURAL SELECTION PROMOTIONS MOMENTUM WORLDWIDE MKTG MIRRORBALL MICHAEL ALAN GROUP MASTERMIND MARKETING MATCH MARKETING GROUP THE MARS AGENCY MARKETVISION MARKETING WERKS THE MARKETING STORE MARKETING RESOURCES MARKETING LAB THE MARKETING ARM MARKETING ACTIVATIONS GROUP MARDEN-KANE LIVE NATION MEDIA & SPONSORSHIP LIKEABLE MEDIA LEGACY MARKETING PARTNERS LEADDOG MARKETING GROUP LAUNCHFIRE LAGARD´ERE UNLIMITED KICKING COW PROMOTIONS JACK MORTON WORLDWIDE INTERACTIONS THE INTEGER GROUP INSPIRA MARKETING IN MARKETING SERVICES IC GROUP HMT ASSOCIATES, INC. HELLOWORLD GROW MARKETING GOOD SOLUTIONS GROUP GOLDNFISH MARKETING GROUP LLC GMR MARKETING GEORGE P. JOHNSON GEOMETRY GLOBAL GENERATION Z MARKETING GAGE MARKETING GROUP FUSE, LLC FORMULA STREET INC. FLUENT FCBX FCB/RED FAME ESCALATE THE ELEVATION GROUP EASTWEST MARKETING GROUP DON JAGODA ASSOCIATES DEPARTMENT ZERO CONCEPT ONE COMMUNICATIONS COLLABORATIVE MARKETING GROUP COLANGELO CATAPULT CARDENAS MARKETING NETWORK BRANDFORCE BRAND CONNECTIONS BLUE CHIP MARKETING WORLDWIDE BFG COMMUNICATIONS BECORE BDA ATTACK! MARKETING A2G ARC ALL TERRAIN ALLIED INTEGRATED MARKETING ALLIED EXPERIENTIAL ALCONE ACTIVENT MARKETING, LLC THE A TEAM
×