The Internet has done a lot to change both Americans’ buying habits and the way we relate to each other: e-mail rather than letters or phone calls, sending gifts online rather than using the mails, and so on. American Greetings Interactive, the online subsidiary of Cleveland-based card maker American Greetings, has built its business on…
Want to know how to stumble upon a new ctegory ripe for vertical search? Just find something lots of people are always looking for, identify some group of advertisers who want to reach them, and build a platform that bring the two together. Done and done.
YP Corp. posted net income of $266,405 for the third quarter, a decrease from net income of $826,848 in the prior year.
Actress, model and designer J. Callendar has an abiding passion for mandala meditation and artwork. After a short stint selling products inspired by the technique, last January she created Mandinez.com to sell her wares.
Eddie Bauer Holdings Inc. generated second quarter revenue of $227 million up from $22.57 million during second quarter 2006.
It turns out the folks at eROI do have a sense of humor, not to mention a sense of compassion that apparently prevents them from slapping idiots around. After last week’s article ribbing them for making would-be job applicants comment on a blog entry, Dylan Boyd, vice president of sales and strategy for the marketing…
Local media and ad firm Marchex announced it will acquire pay-per-call ad technology platform VoiceStar for $20 million, plus $8 million in further investment in 2008 in products and infrastructure.
This week, Chief Marketer columnist Dave Friedman called upon an Avenue A | Razorfish co-worker, vice president of strategy Margie Chiu, to share some ideas on digital analytics. Read on for thoughts on both strategic and tactical approaches.
Blockbuster Inc. has acquired Movielink, a movie download service, for an undisclosed sum.
Quick, what's the least effective selling channel in terms of presentation? Hint: It's not catalogs or retail. No, it's online, where products are lined up the same way on almost every Web site.
Click here to view the 2023 winners!
