Agencies
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Agencies
DIRECT Wins Neal Certificate
DIRECT WON a certificate of merit for best single issue of a magazine in the 45th Annual Jesse H. Neal Editorial Achievement Awards competition. The certificate
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Agencies
Fulfilling Work
IN PHYSICAL circles, the out-of-control assembly line is a staple. Lucille Ball’s conveyer-belt misadventures represent its high point, and shows ranging
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Agencies
A Vision(ary) in Soy
THE OVERWHELMING majority of chief executive officers at the top 25 U.S. food companies are convinced they can become great visionaries of our day-if
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Agencies
New Group Has Asian-American Marketing Missison
THE ASSOCIATION OF Asian-American Advertising Agencies-a.k.a. the 5As-was established in February in San Francisco to coincide with the Lunar New Year
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Agencies
DIRECT NEWS LINE
Intellipost Changes Name to MyPoints.com INTERNET MARKETER Intellipost Corp., San Francisco, has changed its name to MyPoints.com Inc., the name of the
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Agencies
Uni-Mail Consolidates MGT
UNI-MAIL LIST Corp., New York, has consolidated the West Coast operations of its sister company, MGT Associates Inc., into its New York office.Uni-Mail
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Agencies
Campbell Logs on to Barnes & Noble
PATRICIA CAMPBELL, the immediate past chair of the Direct Marketing Association’s board of directors, has taken a new position with online bookseller
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Agencies
FedEx Says Shut Down USPS
FEDERAL EXPRESS president/CEO Frederick Smith sent a jolt through a congressional subcommittee meeting recently when he suggested Congress seriously consider
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Agencies
Rates Up For Canada Admail
RATES FOR THE U.S. Postal Service’s Canada Admail went up between 1.5 cents and 7.4 cents, according to the March 1 Federal Register.The USPS said the