Agencies
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Agencies
Travel Agents & Agencies
Travel agents are more than recouping losses from dwindling airline commissions and new online competition by focusing more on vacation and cruise packages
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Agencies
THE SHARPER IMAGE: Razor Sharp – TRACY WAN, PRESIDENT/COO
Richard Thalheimer, the ever-restless founder of The Sharper Image, decided a few years ago to expand the company’s universe and makegreater use of all
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Agencies
FINGERHUT COS. INC.
Attend enough industry seminars and one becomes inured to the sound of direct marketers chanting “Right offer, right price, right time” in unison. But
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Agencies
The Net? Not Yet
About 71% of call centers are using technologies more advanced than basic telephone switches and automated call distributors to manage and track productivity,
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Agencies
TRIED AND TRUE
This year’s Market Leaders roster has a slightly familiar ring to it – the list includes veteran DMers like Fingerhut and The Sharper Image. Why do they
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Agencies
DATA DOGFIGHT: U.K. processors warn DMers: You can’t ship names to the U.S.
A potentially nasty dispute has broken out between the British and American DM industries over the exact terms of the European Union’s new data protection
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Agencies
Doctor, Doctor
There are many ways to resolve erratic customer service. One is to address it as a scheduling problem. Switching from a manual to an automated system
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Agencies
POSTAL: R.R. Donnelley Settles USPS Charges
R.R. Donnelley, the nation’s largest commercial printer, has agreed to pay $22 million to the U.S. Postal Service to settle civil mail fraud charges that
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Agencies
PROSPECTING PRODUCTIVELY – AND PROFITABILITY
If you need to find new customers to meet your business’ goals, you probably have a mental picture of the sales plan or forecast you need to guide your
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Agencies
E-RODENTS: Do a Little Dance…
Da Da Dee Da Doo Da Doo Doo Dee Da Doo Doo Dee…How cute!Hey, that’s great!Make it stop! Make it stop!If this doesn’t ring any bells, probably no one