Agencies

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  Work in Progress

  Marketing on the Internet is all about interactivity For writer Douglas Rushkoff, that same principle applies to publishing. Rushkoff a commentator on

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  African Adventure

  The African Wildlife Foundation is on safari for new donors. The 40-year-old Washington-based charity, which works to conserve wildlife in several African

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  Heap of Trouble

  In July, the Brooklyn Academy of Music (BAM), a multi-theater arts center tending to the avant-garde, presented a postcard promotion to the U.S. Postal

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  A Mail Piece in Hand

  Self-mailers rise from the economic rubble EASY-TO-READ, inexpensive self-mailers have re-emerged as a refreshing alternative to costly promotions in

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  Craving Entertainment

  Would you pay $26.75 to let your kids roam around inside a cereal commercial for an hour? I did. Once. It was a family trip to Mall of America and finally,

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  Putting the BOG to the Test

  ONE OF THE MORE SIGNIFICANT DECISIONS the U.S. Postal Service Board of Governors can make is to file a rate increase request with the Postal Rate Commission.

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  0% APR = 0% Interest on My Part

  I sometimes think the 0% APR mailers have their creative work done by a corps of automatons HOW MANY CREDIT CARD OFFERS have crossed your desk over the

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  A Second Helping

  Forget about those damn dirty apes We’re smacking our lips in anticipation of a real must-see sequel: Blood Feast 2: All U Can Eat. At press time, cult

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  CLICK STATS

  New survey shows online shoppers’ satisfaction on the rise, but Web ad awareness lacking REMEMBER THE PRATFALLS taken by online retailers during the 1999

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  Popping Response

  Virtual Access teamed with Microsoft to get the word out about The Van Virtual Access Networks needed a better way to tell its story. The Lawrence, MA