Chris DeMartine
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Direct Marketing | Print
Chief Marketer Listline June 3
Lists featured this week include Beckett Media Masterfile and the Federal Bar Association.
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Direct Marketing | Print
Chief Marketer Listline May 22
Lists featured this week include Coastal Angler and The Word Among Us.
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Direct Marketing | Print
Chief Marketer Listline May 16
Lists featured this week include The Oregonian and Caliber Corporate Contacts.
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Direct Marketing | Print
Chief Marketer Listline May 13
Lists featured this week include New Hampshire Magazine and American Nurseryman Email.
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Direct Marketing | Print
Chief Marketer Listline May 3
Lists featured this week include Association of Healthcare Philanthropy and the Institute of Natural Healing.
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Direct Marketing | Print
Chief Marketer Listline April 26
Lists featured this week include The Music Stand and Chain Drug Review.
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Direct Marketing | Print
Chief Marketer Listline April 18
Lists featured this week include FullBeauty.com and JSM 2013 Conference Attendees.
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Direct Marketing | Print
Chief Marketer Listline April 12
Lists featured this week include Tafford Uniforms PIP and Friends of Israel Disabled Veterans.
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Direct Marketing | Print
The Future of Excel for Media Planning
Even after two decades, eight out of 10 media planners still rely on Microsoft Excel as their default application for campaign management, reporting, and analysis. Surprised? You should be.
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Data & Analytics
Now is the Time for Small Businesses to Unlock Big Data
Big data has enabled marketers to enter the consideration set further downstream, creating new opportunities to acquire customers more efficiently with behavioral advertising.
