Meet the Broker: Jennifer L. Rickard
Today we meet Jennifer L. Rickard, executive vice president at Rickard List Marketing. Rickard worked in the financial services industry before joining the family owned business 18 years ago.
Listline e-Newsletter 12/28/06
Nearly 110,000 records are available on the Excite.com Postal Address file. Roughly 65% of those who visit the Excite.com Web site register as members and provide information about their interests.
PayPerPost to Acquire Assets of Performancing.com
PayPerPost, a new service that offers to match companies with bloggers who will write about them in return for cash, has signed a letter of intent to acquire some assets of Performancing LLC, operator of Performancing.com, an Internet community site for professional bloggers.
Christmas ITunes Visits Soar 413%: Hitwise
Visits to online music site ITunes.com skyrocketed 413% on Christmas Day 2006, compared to Dec. 25, 2005, according to Hitwise.
American Target Advertising Names Patten President/CEO
American Target Advertising, Inc. has named Kathleen Patten president and chief executive officer.
DM Drives Discount Offers: Survey
Of American consumers who have done research and decided to purchase via the Internet, 64% would consider purchasing a comparable brand if they received a direct response offer of a 15% discount for the comparable brand, the survey continued.
Specialists Names Heaney VP of List Brokerage
Specialists Marketing Services Inc. has named Michael Heaney vice president of its list brokerage division.
Intuit Taps Think Partnership
Intuit Inc. had chosen Think Partnership's KowaBunga MyAffiliateProgram to manage its Quicken and QuickBooks affiliate marketing functions.
Fathead Hires PFSweb
Fathead, LLC, a marketer of sports-related vinyl wall graphics, has selected PFSweb, Inc. to provide order fulfillment, inventory management, distribution, returns processing and customer care services.
Short Cuts
BabyUniverse Inc., an online marketer of baby and toddler goods, has launched BabyTV.com; an Internet broadcast channel and community for new and expectant parents.
