Sweepstakes
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Agencies
Robber Turned Rapper Shares Spotlight with Big Mac Chant Winner
McDonald’s “Big Mac Chant Off,” looking for the best user performance of the classic “Two all-beef patties” jingle, has found its winner. But one of the runners-up is grabbing some of the headlines around the promotion: for having held up a McDonald’s back in 1994.
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Agencies
Borders Sweeps Teaches About New Web Site
Borders recently overhauled its Web site and is teaching people about the changes with a new sweepstakes.
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Agencies
Borders Sweeps Teaches About New Web Site
Borders recently overhauled its Web site and is teaching people about the changes with a new sweepstakes.
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Agencies
Samsung Joins the Olympic Promo Pack
Samsung Mobile is catching a ride on the Olympics wave with an online scavenger hunt for gold medals that has a $100,000 grand prize at the finish line.
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Agencies
McDonald’s Seeks Votes for Crew Talent Contest
McDonald’s is looking for customer feedback to help choose the winner in its employee Olympic video contest.
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Agencies
Kmart Gets Kids to Create Ads
Kmart is giving teens a shot at 15 minutes of fame as part of a back-to-school effort with a contest that asks them to create a commercial showing off their style.
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Agencies
Staples Teams with Bed Bath & Beyond for College Sweeps
Staples, Inc. is out with a back-to-school campaign targeting college students.
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Agencies
Best Western Fuels Hotel Stays with Gift Card Giveaway
Best Western International has teamed up with the Disney Channel movie “Camp Rock” to launch a travel card promotion designed to incent hotel stays during the summer
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Agencies
Mars Snack Food Pushes Combos with Sweeps
Mars Snackfoods is promoting its Combos Snacks brand with an instant-win game and online sweepstakes offering the chance to win a “mancation,” or all-man vacation, to next year’s Daytona 500.
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Agencies
Boru Bar Band Promo Does an Encore
Castle Brands, makers of Boru Vodka, is getting set to launch the second annual “Defend the Bar Band” local music competition, offering $10,000 in music equipment to the winning indie band