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ADVO Mail Results Stable Despite Economy, Security Woes
Shared mail has remained stable despite economic worries, the events of Sept. 11 and the anthrax scare, said results of a survey done by ADVO. Overall
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Agencies
Citibank Settles Charges for $1.6 Million
CITIBANK will pay $1.6 million as part of a settlement with 27 states regarding the firm’s credit card telemarketing solicitation practices. The agreement
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Agencies
DMers Embracing CRM Slowly
MOST DIRECT MARKETERS have begun CRM campaigns, but almost half of them are still in their earliest stages. Another 18% said CRM is not a high strategic
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Agencies
The House Folds
The Columbia House Co. has agreed to pay roughly $5.2 million to settle two long-simmering lawsuits over how it presents shipping and handling charges.
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Lands End Reports Record Income Gain
Lands’ End Inc. reported net income of $45.9 million for its fourth quarter, a 44% increase over $31.8 million last year.
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Mail Stream: A Report on Incoming Direct Mail
Baby Best Buy The online retailer BabyBestBuy.com launched its first print catalog recently. The 8.5″ x 5.5″ 20-page book presents a deep and varied selection
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Postmaster General Requests Nearly $1Billion in Appropriations
Postmaster General/CEO John E. Potter appeared before the House of Representatives Wednesday to request nearly $1 billion in appropriations for fiscal
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E-tailers Focus on Web Features That Boost Profit: Study
Retailers are focusing on Web site elements that make their electronic channels more profitable, rather than features that do not provide a return on
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Harte-Hanks Joins Direct, Interactive Agency Offerings
Harte-Hanks Inc., is combining its direct and interactive agency offerings into one unit. Two executives have been promoted as a result of the change.
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Fingerhut Bidder Gets Extension, While Deikel Waits
Federated Department Stores Inc. has given Peter Lytle and his Business Development Group additional time to pull together financing to purchase Fingerhut Cos. Inc.