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CATALINA MARKETING HURT BY DECLINE IN PROMOTION SPENDING
Catalina Marketing has revised downward its fourth quarter earnings guidance in part due to a decline in promotional spending by its marketing clients.
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Alleged Spammer Hit With FTC Complaint
The Federal Trade Commission asked a U.S. District court judge to block an allegedly illegal spam operation that uses misleading subject lines, false
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Office Depot Reports Sales Up, Profits Down
Office Depot Inc.’s sales for the first quarter grew by 1% to $3.1 billion compared to the first quarter of 2002. Worldwide comparable sales in the 885
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Winter Hits West Marine Financial Results
Boating cataloger and retailer West Marine Inc. reported net sales for the quarter ended March 29 of $111.1 million, up 14.4% from $97.2 million in 2002.
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DoubleClick Divestitures Results in First Quarter Profitability
DoubleClick Inc., New York, generated $60.1 million in revenue during first quarter 2003, down from $83.7 million a year earlier. Much of the decline
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Catalina Marketing Hurt by Decline in Promotion Spending
Catalina Marketing has revised downward its fourth quarter earnings guidance in part due to a decline in promotional spending by its marketing clients.
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McDonald’s to Expand McDeals Test
McDonald’s Corp. is looking for one or two mainland markets to continue testing McDeals, a loyalty program that’s been testing in Hawaii since October.
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Agencies
Live from The Incentive Show: NAAG Examines Consumer Promotions Increases
Consumer promotions have come under increased scrutiny by the increasingly powerful National Association of Attorneys General. The NAAG has been aggressive
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Catalog Mailing Boosts Talbots March Sales
A strong main spring catalog mailing early last month boosted Talbots Inc.’s March sales to $187.1 million, up 6% from $177.1 million for the same period
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Jos. A. Bank Reports Single-Digit Growth in Direct Sales
Direct marketing revenue grew at a lower rate than retail last month for Jos. A. Bank Clothiers Inc. Overall sales totaled $23.9 million, a 12.2% increase