Search Results for: research
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Agencies
Forrester Predicts Dot-com Shakeout
Consolidations, closings may leave only the strongest on the scene at 2002’s end.The electronic retailing industry will undergo the first phase of a three-part
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Agencies
Spinning the Web Across the Pond
You’ve heard the old saying about the United States and Britain being two countries separated by one language. On my latest trip to London for the International
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Agencies
NATIONAL MULTIPLE SCLEROSIS SOCIETY: THE FUTURE OF FUNDRAISING
When the National Multiple Sclerosis Society saw the Internet handwriting on the virtual wall, it looked to the for-profit sector for someone to translate.Last
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Content Analysis
Web marketing consultancy Lab 6.two.4, Salt Lake City, has launched a new service using “eye-tracking” analysis to determine behavior and survey methodology
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Web Watching
ACNielsen, Stamford, CT, has launched “My Nielsen//NetRatings,” an information delivery system for Internet audience measurement and analysis. The service
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FreeShop Pact With Weather.com to Link Consumers to Travel Site
Direct marketing network FreeShop.com Inc., Seattle, has reached an agreement with weather.com that features Desteo.com as weather.com’s premier destination
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84% Of Canadian Users Distrust Online Privacy
As many as 84% of Canada’s Internet users fear that any personal information they may enter in a Web site will not be secure. Almost three out of four
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American Home Guide
This file consists of 28,641 home buyers who have used the Florida, Texas, and California statewide real estate guides to research homes and real estate
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Live From Toronto: Twice as Many Canadians as Americans Bank Online
Although Canada lags behind the United States in Internet use in general and in e-commerce in particular, about twice as many Canadians bank online as
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DTC Drug Advertising Rises Strongly in 1999
Direct-to-consumer pharmaceutical advertising, which uses direct response television and print heavily, totaled $1.8 billion in 1999, up 40% from the