Search Results for: research
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Ben Isaacson Reportedly Departing AIM
Ben Isaacson is leaving his job as executive director at the Association for Interactive Marketing, sources said.
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MaxWorldwide Stock Delisted
After announcing Friday that it had delayed the filing of its quarterly report, MaxWorldwide Inc. has been notified by Nasdaq that its common stock will
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MaxWorldwide Delays Filing Quarterly Results
MaxWorldwide, Inc., formerly L90, will delay releasing its second quarter financial results and will likely restate some of its previous reports. The
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Suit Filed in California Over the Sale of Prescription Data
A lawsuit has been filed against a California man charging him with invasion of privacy for allegedly selling a New York woman’s prescription drug data.
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Short Cuts
The Direct Marketing Association and the e-tailing group have released a best-practices e-commerce book called “Just Shopping.” Based on research studies
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Mail Stream: A Report on Incoming Direct Mail
M.I. Hummel Club A new promotion was recently tracked for the M. I. Hummel Club, a continuity program offering exclusive editions of the well-loved, nostalgic
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Paradysz Matera VP Jennifer Lin Dies at 42
Jennifer Lin, vice president of marketing information and research at Paradysz Matera & Co., died on Monday of cancer at age 42.
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Planting the Seed
Organic and mainstream food marketers are readying new products to capitalize on a federal labeling law that takes effect in October. The National Organic
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BACK-END AND BELOW-THE-LINE SERVICES
STEALTH MARKETING Mail-Well Inc., Englewood, CO, developed interactive technology dubbed Rub n Reveal that displays previously messages when activated
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May the Best Brand Win
IS THERE A BRAWNY MAN IN YOUR LIFE? Georgia-Pacific Corp. is betting that there is. When the Atlanta-based marketer acquired the Brawny paper-towel business