Search Results for: research

  • Ben Isaacson Reportedly Departing AIM

    Ben Isaacson is leaving his job as executive director at the Association for Interactive Marketing, sources said.

  • MaxWorldwide Stock Delisted

    After announcing Friday that it had delayed the filing of its quarterly report, MaxWorldwide Inc. has been notified by Nasdaq that its common stock will

  • MaxWorldwide Delays Filing Quarterly Results

    MaxWorldwide, Inc., formerly L90, will delay releasing its second quarter financial results and will likely restate some of its previous reports. The

  • Suit Filed in California Over the Sale of Prescription Data

    A lawsuit has been filed against a California man charging him with invasion of privacy for allegedly selling a New York woman’s prescription drug data.

  • Short Cuts

    The Direct Marketing Association and the e-tailing group have released a best-practices e-commerce book called “Just Shopping.” Based on research studies

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  • Mail Stream: A Report on Incoming Direct Mail

    M.I. Hummel Club A new promotion was recently tracked for the M. I. Hummel Club, a continuity program offering exclusive editions of the well-loved, nostalgic

  • Paradysz Matera VP Jennifer Lin Dies at 42

    Jennifer Lin, vice president of marketing information and research at Paradysz Matera & Co., died on Monday of cancer at age 42.

  • Planting the Seed

    Organic and mainstream food marketers are readying new products to capitalize on a federal labeling law that takes effect in October. The National Organic

  • BACK-END AND BELOW-THE-LINE SERVICES

    STEALTH MARKETING Mail-Well Inc., Englewood, CO, developed interactive technology dubbed Rub n Reveal that displays previously messages when activated

  • May the Best Brand Win

    IS THERE A BRAWNY MAN IN YOUR LIFE? Georgia-Pacific Corp. is betting that there is. When the Atlanta-based marketer acquired the Brawny paper-towel business