Search Results for: research

  • e-Dialog Partners With TMX

    E-mail marketing company e-Dialog has made a strategic agreement with rich-media shop TMX. Clients of e-Dialog, Lexington, MA, will have access to TV-quality

  • New Products and Services

    Lists Online: integrates online list research with ordering

  • Letters to the Editor

    RE: “Sears and Lands’ End to Focus on Growth” (DIRECT Newsline, May 14) I think the Lands’ End-Sears merger spells the end for Lands’ End.

  • HOUSEHOLD repairs

    THE GUTTERS NEED CLEANING, the trim needs painting and the sink is backed up. Who do you call? Sure, there’s lots of local mom and pop repair shops listed

  • Talbots to Test Menswear in Holiday Catalog

    The Talbots Inc., known for its upscale women’s and children’s apparel, is moving into men’s clothing. Its holiday catalog, which will mail in October,

  • Lucas Joins DraftWorldwide

    James Lucas has been named as senior vice president, director of research, database and analytics by DraftWorldwide Chicago. Previously, he was director

  • CRM Helps BAI Trim Mailing Costs

    A CUSTOMER RELATIONSHIP MANAGEMENT INITIATIVE helped the Banking Administration Institute (BAI) cut direct mail expenditures for its last annual conference

  • Sappi Buys Potlatch’s Printing Papers for $480 Million

    Sappi Limited has purchased Potlatch Corp.’s Printing Papers business for $480 million. The deal includes the printing company’s business, brands, research

  • A Mother’s Day Treat

    This year, Mother’s Day is receiving a little more attention from candy-by-mail marketer Hershey’s Gifts. While the company has long capitalized on traditional chocolate-giving holidays like Valentines Day, Easter and Christmas,Hershey’s has typically not given Mother’s Day the full front-page treatment. This year, a 2-pound chocolate Happy Mother’s Day greeting card takes up the entire front cover.

  • Database Sales in 2001 Matched 2000: Gartner Dataquest

    Global sales of database systems generated $8.8 billion in 2001, a minimal uptick from the $8.7 billion seen in 2000, according to a statistical review