Search Results for: research

I’ve read a lot of articles lately on Word-Of-Mouth marketing. In fact, on Valentine’s Day there was an article in Media Post’s Online Media Daily that spoke about the company BzzAgent, who sells access to a “hive of

So you’ve decided to start a Pay Per Click campaign and have opened accounts with Yahoo Search Marketing and Google AdWords. Now what?

The words “search engine” have become virtually synonymous with Google and maybe even Yahoo! and Microsoft. These Web leviathans have dominated the search engine scene and it is difficult to imagine it any other way. But is there a revolution that will usurp these three kings of their thrones?

Don’t let today’s “Effectiveness in Lead Generation” or hundred million plus dollar price tags of companies in the lead generation space fool you into thinking last year’s topic of conversation no longer shines brightly.

U.K. grocer Tesco is coming to the U.S. next year with a chain of convenience stores on the West Coast.

More than 90% of advertisers expect to use online media by 2008, according to survey findings released Monday by the Burlingame, CA-based marketing research firm Outsell Inc.

Australian wine importer Michele Anderson has launched an Internet-based wine continuity club GreatAustralianWines.com based in the heart of California’s wine country the city of Napa.

Direct Communications Corp. has assumed management of the GreenMoney
Journal list of 10,000 subscribers. This controlled circulation
publication focuses on socially responsible investing.

As marketers know only too well, TiVo, blogs, iTunes, and other innovations have put control of media consumption firmly in the hands of consumers. Our former “marketing targets” now have the wheel and are navigating their own path from awareness to purchase.

Corporate Communications Corp. has released an e-mail list of
subscribers to an e-mail and fax service offered online at
StockTradersPress.com. These 52,127 individuals pay $100 to $2,500 per
month to receive twice weekly investment reports.