Search Results for: research

If you wanna be a video star, the Web is the place to be. A New York research firm has upped its estimate of what will be spent on online streaming ads

This file is comprised of consumers who responded to Spanish language
catalogs and telemarketing offers. It also includes households fluent in
Spanish overlaid from another nationwide database.

Online marketers in Western Europe will sell $97 billion worth of products and services in 2006, a 37% increase over last year, according to market research firm EMarketer.

Online video sharing site YouTube has hired its first CMO, according to news reports.

The Kroger Co. is launching a new pink tag campaign in support of National Breast Cancer Awareness next month, with a goal of raising $3 million toward breast cancer research.

It was bound to happen soon, and last Friday it finally did. Three AOL subscribers filed a lawsuit and are seeking class action status in the U.S. District Court for the Northern District of California in Oakland.

As we saw in Part 1, Yahoo’s stock price has seen better days. In the beginning of this year, the company announced guidance that met expectations only to be treated with a double-digit percentage decline in their…

Google will beef up product search capabilities on its general search engine in time for holiday selling and emphasize its Google Base selling platform as a comparison shopping engine, according to an analysts’ report published Friday.

Not every international expansion comes off as planned. Sometimes companies fail to make the local connection, so they turn tail for home.

DraftFCB has set new management and restructured account services following the June merger of Draft and ad agency Foote, Cone & Belding.