Search Results for: research

(Direct) Shades of 1999! Social networks got hot this summer when both Google and Microsoft announced deals to add search and syndicate contextual ads

London–Online public relations isn’t simply a matter of devoting a section on your Website to press releases and the cotnact number of your PR contact–though that is a key, and often overlooked, tool. In a session at the European Catalogue and Mail Order Days conference in London, Katy Howell, managing director of PR firm Immediate Future, defined online PR as “reputation management online.” That, she continued, entails promotion; dialogue and conversation; crisis control and defense; and research and insight.

Cannondale Associates released results this week from its tenth annual PoweRanking Survey, and has found retail giant Wal-Mart and consumer packaged goods conglomerate Procter & Gamble take top scores when it comes to meeting consumer and shopper needs.

THE MARKETING BODEGA: Chicago, has been named to…JUPITERRESEARCH: is out with a new forecast on…WAL-MART STORES: and The Eagles have formed a…

If Kit Kats and Hershey Bar’s aren’t posh enough for your ghosts and goblins, you might want to try going a little more upscale for spooky sweets.

Candy and gum ranked third among food categories in sales in 2005, according to the National Confectioners Association.

Sony’s PlayStation 3 is set to release in North America on November 17, in Japan on November 11, and in Europe during March of 2007. This is good news not only for gamers who are drooling over the highly anticipated gaming…

A new online comparison shopping site for the home improvement industry is hoping it can tap into the $700 billion home improvement market.

Sheila Schectman wants to bring Giftcorp, her 24-year-old corporate gift-giving business, online to the consumer market. To do that, she’s launched http://www.giftcorp.com.

Brick-and-mortar retailers spiff up for the holiday season. So it’s not at all surprising that Become.com should also put on a new face in time for Christmas shoppers.