Search Results for: research

Two separate studies released earlier this week came to the same conclusion: Web users are too casual and absentminded when it comes to their personal security online.

FranklinCovey Co. is offering FranklinCovey Consumers, a file naming
261,280 consumers who attended seminars or purchased products for
personal growth during the last 12 months. Sources include catalogs and
FranklinCovey.com.

(Searchline) If youíre a small or midsize e-commerce site trying to compete with large multichannel, multibrand retailers, take heart: As long as you manage an active search marketing campaign that takes in both pay-per-click ads and organic optimization

Three lists of registered trade show attendees have become available on
the list rental market from National Business Media Inc. The names come
from the Awards and Custom Gifts, Printwear and Sign Business and
Digital Graphics shows.

Harvey Koeppel has been appointed chief operating officer at the DRTV services firm Backchannelmedia Inc., located in Boston. Koeppel was formerly CIO and senior vice president of Citigroup’s global consumer group.

Denver, Co-based Cultivator Advertising & Design, named Jeremy Pruitt senior graphic designer, working on the Red Robin Gourmet Burger and Anthony’s Pizza accounts.

One reason naming a business or a product is so hard: Everyone thinks it’s easy. Saying everything you need to in a few letters or syllables is, in fact, not easy.

Looking for the Next Big Thing? Here’s something you might not have thought of. Direct mail. Yes, old-fashioned snail mail. It is the only targeted medium

BRACE YOURSELF. Spring Break, that annual college rite, is about to start. But it will be more than the beer-soaked party of legend. For one thing, more

Forget cash. Gift cards are fast replacing dollars in rebate promotions. For starters, they must be used in the store, whereas cash can be spent anywhere.