Search Results for: research

According to McAfee’s Q2 Threats Report, spam and botnets are at all-time highs, with the quarter’s boost in spam volume marking the longest streak of increasing spam volumes ever.

The U.S. Postal Service’s expedited shipping services are less expensive than their competition, yet research showed that small business owners considered the U.S.P.S. outdated

Friskies dry cat food was struggling to differentiate itself in the marketplace. Cat owners liked variety, but instead of buying multiple Friskies products, they were buying across brands

Doritos was once the number one chip, but competition had increased consumers’ expectations for more and over the last four years, their market share declined

Ford has been a National Series Sponsor of the Susan G. Komen Foundation’s Race for the Cure for 15 years. However, as a subject that has received much publicity, Ford felt that many women were becoming immune to the message

9Lives was suffering from brand maturity and heavy competition and needed invigoration

The Stanley name had a good reputation among tools buyers, but few people knew that it also sold a variety of other products, including industrial tools for oil rigs and security systems — one that is even used at the White House

Sony’s Reader Digital Book was the first-to-market in January of 2006, but now faces competitive pressures from other brands such as Amazon’s much publicized Kindle

As many as 60% of the Fortune 1000 will be doing social media marketing by next year, according to Gartner Research (Oct. 2008) and almost half of those

Cold Stone Creamery is benefiting the National Breast Cancer Foundation through a partnership with National Football League icon Larry Fitzgerald Jr.