Search Results for: pop-up

Business people don’t have time to contend with “cool” online technology. Flash and other rich media doesn’t dazzle them. They want marketers to get right

Rich media is dominating the field of online ads, accounting for 37% of all ads served in the third quarter of 2003, according to the DoubleClick Ad Serving

: I think there are several factors that contributed to the current backlash

Pfizer Inc. has started a three-month promotion geared toward getting pharmaceutical users to return to its Pfizer for Living Web site (www.pfizerforliving.com).

Direct marketers can perhaps be forgiven if they’re getting just a little jaded. Two years ago, many still saw the magic in cookies, search engine marketing

COVER ART BuzzLetter.com, Lake Mills, WI, is offering brands a way to get involved in personal e-mail without being (too) annoying or intrusive. Consumers

A company’s Web site can make or break a search engine optimization program. Search engine optimization starts when you conceptualize your Web site. If

U-Haul International Inc. doesn’t like it when pop-up ads for competitors appear on its Web site. But a federal judge says the truck rental firm will

Most DMers entered last week focused on their fall sales and perhaps getting ready for the DMA conference. By week’s end, their field was in the middle

A federal judge dismissed a lawsuit by U-Haul involving pop-up ads for U-Haul