Search Results for: loyalty
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General Millsbury
Consolidation leaves CPG leaders in control of more brands as retailers watch for a loyalty marketing assist.Retailers could get more of a good thing
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ROOMS FOR IMPROVEMENT
ROOMS FOR HYATT HOTELS BOOKS ITSELF FOR MORE BRANDING BY FOLDING “THE TOUCH” TAGLINE INTO EVERYTHING IT DOES.Hotel service providers have always been
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50 BEST-PROMOTED BRANDS
PROMO salutes 50 products, services, and properties making the most noteworthy marketing waves.Results are king. At the heart of every promotion marketing
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How the Other Half Lives
It’s a cliche to say India is a land of contrasts. But on my first visit here, the contrasts are too striking to ignore. There’s the Taj Mahal on one
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Promo’s 50 Best-Promoted Brands
PROMO salutes 50 products, services, and properties making the most noteworthy marketing waves. Results are king. At the heart of every promotion marketing
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Agencies
The Right Relationship
What if we got it all right? What if we’ve finally created the tools and procedures necessary to manage and develop a direct marketing business? I think
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Agencies
P&G GOES ONE-TO-ONE
Reflect.com offers customized cosmetics It used to be if a woman didn’t like the shade of lipstick she’d bought, her only options were to buy a different
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Valassis Acquires Segment of Alternate Marketing Networks
Alternative media company, Valassis Communications Inc., Livonia, MI, has acquired the consumer product sampling segment of Alternate Marketing Networks
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Catalina Marketing, Fuel Marketing Solutions Settle Patent Suit
Catalina Marketing Corp., St. Petersburg, FL, and Fuel Marketing Solutions Inc. (FMS), Dallas, have settled a patent infringement and unfair competition
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Short Cuts
J. C. Penney Co., Inc., the Plano. TX-based cataloger and retailer, has formally named Allen I. Questrom chairman/CEO.Loyalty and direct marketing service
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