Search Results for: loyalty

Capsule success stories show CRM works Portland Trailblazers obtain 16,000 new customers Situation: Needed to pre-sell 5,500 season tickets and increase

Connect with your customers by showing them you care Companies with strong customer relationship management initiatives realize that relationships aren’t

Car rental companies see giving independence as a way to achieve loyaltyIT’S A BURDEN SHARED by rental car agencies and parents of teenagers alike: How

Staples stocks up on data to segment its customer base DIFFERENT CUSTOMER segments have different needs, so Staples.com is employing a tactic one could

Brand marketers eavesdrop on the Internet to track consumer trends. Cassandra goes online this month – and she’s not alone.Trend Central, a Web site launching

Specialty printing is taking a lot of new twists and turns.If your business is involved in specialty printing, it’s a good time to be you.The market sector

A communications company leverages its relationship with a local sports teamIT’S HARD TO BEAT HOCKEY FANS’ relentless devotion. New York Rangers fans

Metris Companies Inc., Minnetonka, MN, promoted Pat Fox to executive vice president, business development. He had been senior vice president.Estee Marketing

Bashas’ Supermarkets’ card rewards customers IS A “THANK YOU” all a customer needs to hear? Perhaps, but sometimes not just a spoken one.A series of promotions

By cutting return rates, marketers can increase sales and profits CONSUMER direct marketers are scrambling to find innovative approaches to reduce the