Search Results for: loyalty

Josh McCall named CEO for Jack Morton Worldwide, New York City. ID Media, Chicago, hired Rick Gillis as senior VP-director of client services. Mark Neuwirth

DVC WORLDWIDE 44 Whippany Road, Morristown, NJ 07960Phone: 973-775-6700Fax: 973-775-6701URL: www.dvc.comOwnership: Lake CapitalCEO: George Valva KEY CLIENTS:

As the economy made its barely perceptible turn to recovery, brand marketers continued to shift spending from media advertising to promotional marketing

Sure, it’s easy to get people to come to the show. But getting them to buy a ticket is another story. Chet Van Wert, strategic marketing director for

Retail loyalty cards and programs have moved to the forefront as an aggressive marketing tool, with 82% of consumers participating in some form of loyalty

EBay has launched Anything Points, a loyalty-marketing program that lets bidders earn currency via promotional partners. Bidders can use Points alone

Readers looking for Loose Cannon’s usual breezy gloss on direct marketing may wish to skip this column. A month ago, right around the Passover/Easter

United Airline’s UAL Loyalty Services has partnered with Advantex Marketing International to let members earn mileage awards while shopping at local,

Henry Schein Inc. reported $24.8 million in net income during first quarter, up from $19.7 million a year ago. The dental supply direct marketer’s sales

Hair care mogul Vidal Sassoon has filed a lawsuit against Procter & Gamble, accusing the CPG of breach of contract and fraud in its dealings with the