Search Results for: influencers
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Loose Cannon: There Will Always Be A Data Breach
This past week, Americans celebrated Thanksgiving, a holiday that indirectly commemorates one of the earliest splits between England and what would eventually become the United States.
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VO5 Takes on a Younger Look
VO5 has launched a multi-million dollar marketing effort to dust off its VO5 brand and pitch it to a younger audience.
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Digital
Avoid Social Faux Pas: Communicating in the New World
Although viral marketing was considered very hot a few weeks ago, Jupiter Research just reported that marketers are doing it so badly that only 15% of them have successfully gotten any consumers to promote their messages in the past year.
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Facebook and The Future of (Performance) Marketing
Two advertisers seem to dominate airport advertising – BMW and Accenture. After a few visits to the airport, I feel I can tell you all about BMW’s cars and what it takes to “be a Tiger.” Then again, I like cars and…
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Letters to the Editor
Several years back GE publicly announced this same policy of no longer delivering third class mail internally – and the direct marketing press promptly pointed out that much of GEs OUTGOING mail was…THIRD CLASS.
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PayPerPost is Now IZEA
Going forward our company will be known as IZEA, with PayPerPost as its flagship product and other properties including Blogger’s Choice Awards, RockStartup, Zookoda and BlogInSpace under the IZEA corporate umbrella.
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Agencies
The Latin Club
Veronico Trujillo was hungry for a handmade tortilla. But he couldn’t find a good one, so he opened a small shop in Los Angeles called La Tortilleria
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Very Internet People
Social networks are great Just ask the 40 million active users who have joined Facebook since its launch in 2004. And advertisers have also felt their
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E-Mail ROI is Falling
Though the return on investment garnered from e-mail marketing operations is still healthy, there has been a downward trend in recent years