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Agencies
Chandon Is Looking for a Few Good Hosts
Domaine Chandon is partnering with cable’s Fine Living Network in a video search for the best party-givers in America, and offering as part of the grand prize the chance to throw next year’s holiday entertainment soiree at Chandon’s Napa Valley winery.
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Agencies
Icehouse Lets Superfans Taste Bobble Head Glory
Icehouse beer is giving armchair quarterbacks a chance to attend any sporting event in the U.S. in the coming year and see their own face bouncing on a personalized bobble head doll.
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Listline e-Newsletter 10/02/07
Judy Diamond Associates Inc. has retained MeritDirect to manage 17
lists. These include master files and individual list titles offering
postal and e-mail addresses. -
Agencies
Acxiom Deal Falls Through, New Company Leader Sought
The proposed $2.25 billion buyout of Acxiom Corp. has fallen through. Former suitors Silver Lake and ValueAct Capital have ponied up $65 million to terminate the deal. Acxiom will remain a publicly traded company.
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Hooray For Us
CAMPAIGN OF THE YEAR PRODUCT RED CLIENT: Gap, Inc. AGENCY: A Squared Group The promotions agency A Squared Group pulled off an amazing feat last year
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Agencies
Retail Goes Feng Shui
Have you been having an easier time these days finding your favorite brand on a supermarket shelf? Now there’s empirical evidence that an uncluttered
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George Lois on George Lois
Few art directors have had a career like George Lois. He left Doyle Dane Bernbach in 1960 at 28 to start Papert Koenig Lois because he was convinced creatives
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Agencies
HOW TO READ TEA LEAVES
Direct spoke with Leo Kivijarv, PQ Media’s vice president of research, about the challenges of committing predictions to print in a fluid economic market.
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Agencies
Targeting the Green
New research is helping Ogden Publications Inc. better target “green” consumers.
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Agencies
We’ll Get That for You
Going overseas and don’t want to burden your neighbors to bring in the post — or miss any important mail? Earth Class Mail may be the solution.
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