Search Results for: data

Business Executives Master File Direct List Services, a division of The Lake Group, now handles this database of more than 10.4 million high-level corporate

Gemstar-TV Guide International Inc., maker of an interactive television program guide, unveiled an 18-month advertising deal with Ford Motor Co.’s advertising

The Direct Marketing Association, New York, Tuesday terminated 14 employees, or 7% of its staff. A total 176 employees remain on board. …

Six Republican members of Congress are again asking for a Justice Department ruling on the authority of the U.S. Postal Service to arbitrarily impose

Dean of the double opt in Rosalind Resnick is expanding her repertoire to single opt in. Resnick, CEO of NetCreations Inc., New York, is now taking on

E-mail marketing company YesMail, Chicago, has joined e-mail change of address service Veripost’s partner network. YesMail will offer Superior, CO-based

Truvue: This customer data integration systems relies on the same core technology Experian uses to integrate consumer data from thousands of sources.

Online retailer Amazon.com Inc. did not violate federal law when it altered its privacy practices to allow the sharing of its customer list with other businesses, the Federal Trade Commission ruled Fridasy, according to Reuters.

Perhaps it was the permeating smell of popcorn, perhaps it was the punchiness associated with the waning hours of a conference, but on Wednesday morning

ImpowerMatch: A centralized database of information about marketers’ consumer data, which can be used to create “sponsored” email offers. Marketers register