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The Federal Trade Commission has settled with American Student List and another firm over allegations of improperly selling student information for direct

Electronics For Imaging has teamed up with Scitex Digital Printing to jointly develop a custom server to drive Scitex Digital Printing’s next generation

Imagine Media has been renamed Future Network USA, adopting the name of its parent company, The Future Network, a publicly traded U.K. company. Future

Brown & Williamson Tobacco Corp. has signed a five-year, eight-figure contract with KnowledgeBase Marketing, Inc. The agreement calls for KnowledgeBase to coordinate Brown & Williamson’s efforts to communicate directly with its customers.

Business Executives These 554,998 executives in privately held and publicly traded companies have authority to specify products and services, as well

More than 70 percent of purchase decisions are made in the store. If you’re involved in marketing in any capacity, you probably already knew that. The

Maybe the reason consumers complain so vehemently about direct marketing is not because they dislike it, but because they like it so much, and want it

CASH AND A SMILE Western Union, Denver, is jumping into the incentive game with Corporate GiftGram, a gift check that can be used as an employee reward.

RedEnvelope has been engaged in search engine marketing for only about a year but it is already one of the savviest companies out there. The San Francisco-based gifts marketer is running the SEM gamut…

Sept. 10, 2002 HP declared a media-quiet day in commemoration of the events that occurred last Sept. 11. HP said it would not allow any press releases