Search Results for: data

  • Online Game Is An Ice Breaker

    It makes sense that the National Hockey League’s Tampa Bay Lightning knows how to work a game. Martin Quessenberry, director of Web services, incorporated

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  • Check Your Alignment

    Two business ventures were launched. Both sold the same products at a comparable price. Both spent considerably on packaging and advertising. Both developed

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  • Hey You!

    Remember when you were a little kid and you had something you thought was really, really important to say but no one would listen? You couldn’t get the

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  • Brown & Williamson Invests in CRM

    Brown & Williamson Tobacco Corp. has signed a five-year, eight-figure contract with KnowledgeBase Marketing Inc. for customer relationship management

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  • One-to-One Upmanship

    You’ve heard the old joke a woman says to her friend, What a wonderful son I have. He goes to a psychiatrist twice a week, and all he can talk about is

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  • DMer Indicted in Illinois Bribe Case

    A former Illinois state legislator faces money laundering and mail fraud charges after allegedly bribing a local official in return for direct mail and

  • New Shooters at Harrah’s

    When Phil Satre resigns as Harrah’s Entertainment Inc.’s CEO on Jan. 1, a ripple effect will move direct marketing-savvy executives into several top positions.

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  • ALC Hires Hasson and Williams

    ALC has hired two veteran list brokers for its brokerage unit. Chris Hasson and Dub Williams, who both worked for MKTG, have joined ALC’s Data Acquisition

  • Avenue A Settles Privacy Actions

    Avenue A, Inc. has agreed to place 100 million banner ads and pay up to $925,000 in legal fees as part of a settlement of several privacy lawsuits. The

  • Spammers Settle FTC E-mail List Charges

    Two operators who used spam, deceptive earnings claims and fictitious testimonials to sell spam lists as business opportunities have agreed to settle Federal Trade Commission charges that their operations violated federal laws.