Search Results for: data

Women’s clothing cataloger Appleseed’s recently completed a segmentation study of its core audience, women age 50 to 75. Claire Spofford, senior vice

USAData, a New York-based data reseller, has hired Beth R. Leffel as mid-market associate. She starts next week. Leffel, a list brokerage account executive

The landscape for fair information use is far from hammered out. A host of new government regulations are in the pipeline, augmenting those already in

Bonnier, parent company of Swedish data marketing company Prospect Swetenhams, has bought six European businesses of D&B, Europe’s largest data firm,

The Complete Investor This new-to-market file contains 15,123 direct-mail-generated subscribers to this investment newsletter. Selections: Gender, address

(Catalog Age) Yahoo is going up against rival Google once again. The company, which on Feb. 18 stopped using Google’s search technology in favor of its

Search engine marketing firm WebSourced Inc has signed an agreement with Did-it.com to utilize the company’s pay-per-click (PPC) search campaign management

ALM Investors These 11,005,814 individuals have made investments in things such as life insurance, mutual funds and real estate. The source of the file

Building a successful company is no small accomplishment

At press time, Bob Alcorn, COO of high-tech firm nFrame, was putting the finishing touches on his company’s second e-mail newsletter. He whistled as he