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The summer 2008 catalog Silhouettes, the plus-size apparel line from Hanover Direct, arrives in a slim-jim format, as opposed to its standard book size. The 60-page mailing offers a 20% discount on offers, as well as a deferred payment plan for all credit card offers

TACO BELL: is rolling out a permanent line of frozen drinks, called Fruitista Freeze. The drinks, topped with strawberries, come in strawberry and mango strawberry and sell for $1.89.

Almost nine in 10 users of social networking sites believe the ads they see there either never or seldom line up with their specific interests and preferences, a new poll reveals.

J.M. SMUCKER CO.: has acquired the Knott’s Berry Farm food brand from ConAgra Foods, Inc.. Knott’s Berry Farm produces and markets jams, jellies

Exhibitors were pushing their new products last week at the New York Incentives Rewards & Recognition Show with a focus on customization and indulgence

Arby’s is on the hunt for a loyal customer to star in one of its TV commercials.

Giving a new meaning to the phrase “whale calls,” ice cream retailer Carvel will now let mobile phone users send text messages to company spokesmammal Fudgie the Whale and receive in return a coupon

Return with us now to those thrilling days of yesteryear, when “The Lone Ranger,” Sid Caesar and all your other TV favorites came in over the air and via an antenna.

Linens Holding Co., the parent of Linens ‘n Things, said it will continue to honor gift cards in all of its stores, despite last week’s filing for Chapter 11 bankruptcy protection.

A recent study conducted by JupiterResearch points to the relatively unexplored nature of mobile marketing. About 20% of online advertisers are testing the mobile marketing waters.