Search Results for: coupons
-
Cabela’s Using Search to Drive Offline Traffic: Search Marketing Second Place
Outdoor outfitter Cabela’s, long a strong catalog and online seller, wanted to raise the visibility and the traffic counts of its brick-and-mortar retail locations
-
News Briefs
CARL’S JR.: is bringing back its award-winning Portobello Mushroom Six Dollar Burger as a permanent menu item
Tagged in: -
DLeeDo: Viral Second Place
This promotion began with a plan to promote Vitaminwater’s partnerships with famous athletes and ended with a sports star getting a very public Mohawk haircut
-
True Value: Internet-based Trial Recruitment First Place
True Value has long thought of its stores as the hometown place to help do-it-yourself homeowners with maintenance and repair projects
-
Agencies
Entertainment Coupons Gain Ground: Cereal Still Tops: Survey
Entertainment moved up in the ranks, to No. 3 from the No. 6 most popular online coupon category printed in April
Tagged in: -
Nestlé Very Best Kids: Internet-based Loyalty Marketing winner
It’s a sign of the times. Ryan iDirect was tasked with cutting the budget by 20% while increasing membership in the Nestlé Very Best Kids program by 5%
-
Agencies
Kids are Using Coupons: Study
Budgeting is a hot topic among families trying to explain to their children why dinner and a movie is no longer a given on Friday nights
Tagged in: -
Agencies
P&I Postscripts
COUPONS INC.: has partnered with CVS, Walgreens, Kmart and H-E-B to supply printable coupons to their Web sites
Tagged in: -
Agencies
Valpak Takes Coupons Mobile
Shared mailer Valpak has optimized its Web site for mobile display and has begun to distribute mobile coupons
Tagged in: -
Mobile
One in Three Smartphone Owners Acts on Mobile Ads: Study
More than one third of intensive smartphone users respond to mobile ads on their handsets, according to new research
Tagged in: