Search Results for: coupons
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Mobile Paid Search Impressions Reach 21% in May, a New Record High
According to the latest figures from Performics, mobile impression share of all paid search impressions reached a new record high in May, breaking the mark set in April. Growth in smartphone impressions drove the rise in May.
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Tablet Penetration: 47% by 2013
According to the Online Publishers Association (OPA), in collaboration with Frank N. Magid Associtaes Inc., tablet penetration is expected to reach 47 percent by 2013. This would reflect a rather large increase from the 31 percent penetration tablets have in 2012.
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The New Google Slaps – Now with A Dose of Cuteness
There’s an old joke. It goes, what’s black and white and read all over? When you hear the joke, though, it sounds like, what is black and white and red all over? You aren’t expected the play on words, and that’s why when you first…
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Agencies
Emails We Love: UK Round-Up With Boden, H&M and Jigsaw
This week, Emails We Love takes a skip across the pond, to see what several fashionable U.K. retailers with U.S. presences are offering in their email range.
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28% of Father’s Day Shopping to Happen Online
According to the National Retail Federation (NRF), $12.7 billion will be spent on Father’s Day this year, with nearly 1 in 3 shoppers saying they’ll shop online this year.
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The Week in Review
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Email
Emails We Love: A Quick Welcome From Shaws, But No Follow-Through
Sure, you want to build your email file. But once you get folks to sign-up, what do you do? Do you deluge them with messages twice a day until they get fed up and unsubscribe, or do you ignore them completely?
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Social
Bloggers Help Change Perception of Crocs Footwear
Crocs, Inc. has formalized its blogger program by calling upon five influential and well-followed new bloggers to get word out about its comfortable Crocs footwear.
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Pinterest Users Follow an Average of 9.3 Retail Companies on the Site
According to the “2012 Social and Mobile Commerce Study,” a joint project from Shop.org, comScore and The Partnering Group, U.S. consumers using Pinterest follow more retail companies than they do on Facebook or Twitter.
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Page Layouts Photos/Images and Offers/Promotions Are the Top 3 Test Variables Most Effective at Boosting Conversion Rates
The Adobe 2012 Digital Marketing Optimization Survey shows that “there are still significant untapped investment opportunities to improve conversion through data-driven optimization.” The survey of more than 1,700 digital marketers focused on five conversion opportunities for digital marketers: