Search Results for: coupons
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Social
How to Use Facebook to Generate Leads
With an estimated 1 billion people using Facebook, now is the time for marketers to take advantage of Facebook advertising to generate leads.
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Agencies
Tecate VP Marketing on Tapping the Big Game to Reach Hispanics: Q&A
This year’s annual program around the Super Bowl, “A Man Knows How to Choose His Team,” continues Tecate’s hard work to reach the U.S. Hispanic consumer.
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Google Launches Zavers, Relevant Digital Coupons and Loyalty Rewards Using Real-Time Data
On Friday, Google introduced Zavers, “a digital coupon solution that enables retailers and manufacturers to reward loyal customers with coupons that are relevant to them
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How a Business Can Get Started With Foursquare
Foursquare boasts more than 25 million users (31 percent of them are mobile) and more than 3 billion check-ins from around the world, according to its website. Not only that, but the social network has more than 1 million businesses utilizing its merchant platform. So clearly, if you’re a merchant looking for a new way […]
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Could Snapchat Be a Viable Option for Marketers and Small Businesses?
Surely you’ve heard of Snapchat by now, and surely you’ve heard how it’s supposedly a breeding ground for sexting. So could this app, which lets users send each other pictures or videos that self-destruct after a few seconds, be a useful tool for marketers and merchants? One frozen-yogurt chain in New York City is about […]
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29% of Email Campaigns Have Offers in the Subject Line This Holiday Season
Experian Marketing Services recently released some insights from it analysis of Dec. 9. Among the findings is that more email campaigns mention offers in the subject line than last year, and fewer subject lines are touting flash sales than they were this time last year. According to Experian, 28.6 percent of email campaigns have offers […]
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Local-Commerce Profile: Q&A With Clutch
We’re continuing our series of profiles of local-commerce companies by featuring Clutch. The purpose of these Q&A interviews is to give merchants, marketers and others in the industry a look at what some companies out there are doing. These profiles are also meant to offer different takes on the future of the local-commerce industry. Clutch, […]
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Agencies
Power Pack: Ideas and Trendsetters to Watch in 2013
From brands ranging from Craftsman and KFC to IKEA and Coca-Cola, read about campaigns that tap into trends all marketers will be grappling with in 2013.
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Toys‘R’Us Offers In-Store Rewards for Playing Its ‘Towers’ Facebook Game
Toys”R”Us has teamed up with Ubisoft to launch “Toys’R’Us Towers,” a free Facebook game that’s offering shoppers real-world benefits. The game gives players the chance to “step into the shoes of the newest employee at Toys’R’Us” as a manager of their own toy store. Players can accumulate experience and sales to work their way up […]
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Huggies Gets Moms to Drive Offers and Sales Through the Sales Funnel on Facebook and Twitter
Huggies, owned by Kimberly-Clark, ran a promotion in the spring offered via email, its Facebook page and its website. It gave consumers $1.50 off any package of diapers. Those interested in redeeming the offer had three choices: 1) print out the coupon and use it, 2) refer three friends or 3) click a button to […]