Search Results for: coupons
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Agencies
Frigo Cheese Heads Launches $1 Million Promo with Looney Tunes
Cheesemaker Saputo ties with Warner Bros.’ Looney Tunes: Back in Action for a $1 million-plus back-to-school promo touting Frigo Cheese Heads snacks.
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Watch Your Back
Designing a promotion can be difficult. Your primary concern is putting together a program that will help meet your objective typically to increase sales.
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Southerners grab Internet deals
This summer, the Southeast is hot and not just in terms of the weather, but also for online marketing. A recent survey shows that consumers in the Deep
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Agencies
We’re Having a Party
When stumped for a great marketing idea, celebrate an anniversary. Every property passes one at some time, and although it’s a widely used idea especially
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Agencies
DIRECT listline
NEW LISTS American Cheerleader Junior The American Cheerleader Junior file is the newest addition to a portfolio of lists owned by Lifestyle Ventures
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Agencies
Trucker Mailing Pulls 3.1% Response
TruckersB2B.com, an online group for small truck fleets, got a 3.1% response rate from a coupon mailing promoting tires from Goodyear Tire & Rubber Co.
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McDonald’s Targets Moms with Online Newsletter
McDonald’s has revived McMoms, a direct marketing program targeting mothers that first debuted in 1994. The new McMoms effort will feature an online newsletter
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CoolSavings 2Q Revenue Up, Closes Gap in Losses
CoolSavings, Inc. has posted second quarter net revenues of $8.6 million, a 69% jump over $5.1 million, one year ago. Income was $0.1 million, versus
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When All Else Fails, Take Some Clothes Off
There’s always coupons, P-O-P displays, sponsorships and other promotions. But one company took it a little farther last weekend, sending “streakers”
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Best Buy Rolls Out New Loyalty Program Nationwide
(Direct Newsline)Best Buy Co., Inc. is introducing Reward Zone, a new loyalty-marketing program, with a 5 million piece direct mail effort to its existing