Search Results for: coupons
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Winn-Dixie Files Chapter 11
Grocery chain Winn-Dixie Stores continues to operate its 920 stores after filing for Chapter 11 bankruptcy protection this week. The Jacksonville, FL-based grocer and 23 of its U.S. subsidiaries filed for bankruptcy on Feb. 21. Winn-Dixie hopes to cut …
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Agencies
McDonald’s Offers First National Sampling Event
To promote the latest addition to its chicken menu, McDonald’s is offering its first-ever, national in-restaurant Chicken Selects sampling event, starting today. Four million chicken samples will be given out over four days Customers will have a …
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Agencies
Lifesavers Shapes Flavor Sweeps
Sweeps turns sweets into game pieces Kraft Foods touts Lifesavers’ “true flavor” in a sweepstakes that uses the candy itself as game pieces. The Find the True Flavor Shape sweeps centers on Cherry and Wint O Green Lifesavers: Consumer who find a …
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Agencies
Suave Readies Pop-Up Salons
Unilever starts washing hair later this month with Suave pop-up salons in New York City, Chicago and Minneapolis. Suave sets up shop to answer the question The Suave “Can You Tell?” Studio salons are open for five days in New York (two days each in …
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FSI-distributed Coupons up 7.7%; CPGs Lead the Way
Procter & Gamble, General Mills and Unilever were the top FSI coupon advertisers last year, as Americans continued their love affair with clipping coupons. In 2004, 251 billion coupons were distributed within newspaper FSIs, a 7.7% increase over 2003. …
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CoolSavings Has Hot Year
CoolSavings, Inc. posted a 51% increase in revenue for the fourth quarter compared to the same quarter of 2003, driven primarily by the success of its Lead Generation Network, and an 18% revenue growth for the full year. Net revenues for the …
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Kahlua, Russell Stover Team Up for Valentine’s Promo
To honor a day full of love and remembrance, Kahlua and Russell Stover are renewing an instant-coupon offer to consumers who give sweet gifts of indulgence—chocolate and coffee liqueur. Kahlua and Russel Stover partner for Valentine promo Consumers …
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Promotion Plays Increasing Role in Super Bowl
Through star power, humor and even an offer to win a trip to outer space, marketers showcased their wares in full force during Sunday’s Super Bowl extravaganza. Brands that each paid the $2.4 million for a 30-second spot on FOX took fewer risks with …
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P&G to Debut New Mouthwash in $100 Million Campaign
Procter & Gamble is set to launch its biggest marketing initiative for the year with a $100 million push behind its new mouthwash product. Crest Pro-Health will be introduced at the end of March with an all-out blitz of 30-second as well as DRTV …
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Agencies
Mail Stream: A Report on Incoming Direct Mail
Best Buy Launches Catalog for Small to Medium Businesses Big-box consumer electronics marketer Best Buy began targeting small and medium-sized businesses in recent months, leveraging its existing direct mail and online operations in a new market. Since …
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