Search Results for: content marketing
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Agencies
NATIONAL MULTIPLE SCLEROSIS SOCIETY: THE FUTURE OF FUNDRAISING
When the National Multiple Sclerosis Society saw the Internet handwriting on the virtual wall, it looked to the for-profit sector for someone to translate.Last
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Content Analysis
Web marketing consultancy Lab 6.two.4, Salt Lake City, has launched a new service using “eye-tracking” analysis to determine behavior and survey methodology
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FreeShop Pact With Weather.com to Link Consumers to Travel Site
Direct marketing network FreeShop.com Inc., Seattle, has reached an agreement with weather.com that features Desteo.com as weather.com’s premier destination
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Short Cuts
Advertising agency conglomerate Omnicom Group Inc., based in New York, has made an undisclosed equity investment in Zero.net, a San Francisco-based developer
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Valassis Buys Into Coupons.Com
Valassis Communications Inc., based in Livonia, MI, has formed an alliance with Coupons.com to broaden its reach online, according to wire service reports.As
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Live From Toronto: Twice as Many Canadians as Americans Bank Online
Although Canada lags behind the United States in Internet use in general and in e-commerce in particular, about twice as many Canadians bank online as
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Internet Expenses Cause Net Loss for InfoUSA: Revenue Up 46%
InfoUSA, Omaha, NE, had first quarter 2000 net sales of $81 million, up 46% from $55.5 million in first quarter 1999. For the quarter, the company had
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1-800-Flowers.com Launches Spanish-Language Site
1-800-Flowers.com, Westbury, NY, has launched 1-800-Lasflores.com, a flower and gift Web site with content entirely in Spanish. The site is located at
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L90 Taps Radicalmall for Viral Marketing
L90 Inc., a Los Angeles-based Internet advertising and direct marketing services company, has hired interactive e-mail company, RadicalMail, to further
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Live From Miami: Brooklyn Union E-BRC Brings in Leads
After energy marketer Brooklyn Union launched a Web site dedicated to the online business reply card — an emerging e-marketing tool — responses via