Search Results for: content marketing

  • BACK-END AND BELOW-THE-LINE SERVICES

    MINI TEES Talk about shrinking something down to size! Creative Compression Packaging, Nipomo, CA, designs and builds T-shirt compression equipment and

  • DIRECT listline

    NEW LISTS TV Guide Crosswords The subscribers listed on the 18,258-name TV Guide Crosswords magazine file reportedly are TV fans and crossword enthusiasts.

  • Teen Fashion Queens

    Alloy, Inc. and Hachette Filipacchi Media, U.S., owner of ELLEgirl magazine, combined forces to reach out to young fashion mavens across the globe. The

  • News Briefs

    NICKELODEON: brought its multi-year, national “Let’s Just Play” campaign to Miami on Feb. 21 with a park-wide game day and festival for kids and parents

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  • IRI Eyes Real-Time Data: Live from the IRI CPG Summit

    Information Resources, Inc. will begin providing real-time, SKU-level sales data by year-end. Packaged goods companies can use the retailer-specific scanner

  • New Products and Services

    RSS Feeds–IMN Inc., an electronic marketing firm in Newton, MA, has introduced a new tracking and reporting feature that tracks how readers interact

  • Solo vs. Email Publications

    When most people think of email marketing these days, they are more likely to think about the latest “Penis Enlargement” advertisement

  • Live From The DMA Financial Services Council Annual Conference: DM Mind Games

    Demographically and geographically, potential targets may appear similar. But purchases are often made from the emotional part of the wallet, according

  • News Briefs

    INFORMATION RESOURCES INC.: named Scott W. Klein president-CEO of the Chicago-based data firm. Klein had been president of Electronic Data Systems Corp.’s

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  • Former PC Mall Head to Lead Information Resources

    Scott W. Klein has accepted the position of president and CEO of Informational Resources Inc., Chicago. In his new role, Klein will focus the firms marketing