Search Results for: content marketing

WAL-MART STORES: has promoted Lawrence Jackson to…BIG TENT ENTERTAINMENT: and Australia-based licensing agency Gaffney International have teamed up in…

The Coca-Cola Co. has teamed with Smartphones Technologies in a licensing deal to deliver Coca-Cola branded content to cell phones.

On Monday, Claria (formerly known as the adware company Gator) released the beta version of its PersonalWeb, which will be an Internet tracking application that uses behavioral targeting to deliver relevant ads and content to…

STARBUCKS: officially marked its first foray into the movie business Tuesday kicking off…LIPTON: will debut five new tea flavors this month under…PROCTER & GAMBLE: Cincinnati, is consolidating database management for…TRAVELOCITY.COM LP: and AOL said yesterday that the…

The kids’ do-not-e-mail juggernaut that for the last year has threatened to wipe legal adult content out of electronic communications is grinding to a halt—at least for now.

A bill in Georgia that would have established so-called child protection do-not-e-mail registry died last week. A similar bill in Connecticut was gutted. Similar bills in Iowa, Wisconsin and Hawaii are also either dead or languishing.

A bill in Georgia that would have established so-called child protection do-not-e-mail registry died last week. A similar bill in Connecticut was gutted. Similar bills in Iowa, Wisconsin and Hawaii are also either dead or languishing.

Internal branding is driving the creation of major budgets earmarked to market the company’s benefits, products and services to its employees just as

Event marketing spending neared $171 billion in 2005, up an estimated 3% for the year, per PROMO research. But the average event-marketing budget fell

I hate the Lexus lanes the toll strips more and more states are transforming their under-used carpool lanes into. For a premium price, solo motorists

Whoever said rolling stones gather no moss should consider what Sprint pulled off with its Rolling Stones half-time show at Super Bowl XL in Detroit in