Search Results for: content marketing

Use Common Sense Aug 24, 2006 12:47 PM, By Brian Quinton Faced with those continual adjustments by the search engines, marketers need to rely less on programming tricks and more on the kind of common sense they apply elsewhere in their business, …

A Few Good Tips Aug 24, 2006 12:47 PM, By Brian Quinton * Links matter, but highly relevant links matter more. Don’t look at links as short-term traffic boosters. Take the time to earn a good link to a useful site, just as you’d invest time to get a …

New Rules of the Game Aug 24, 2006 12:47 PM, By Brian Quinton Forget about discovering a “magic formula” that will win a high ranking for every search on your appropriate keywords, said Jennifer Laycock, editor-in-chief of Search Engine Guide. To …

Search for Small Businesses Aug 24, 2006 12:47 PM , By Brian Quinton Search engine marketing is big — and getting bigger. Just check Google’s latest price-earnings report to see how popular putting sponsored ads next to search results has grown. That …

IN THIS ISSUE:   As TV cools, brands pump marketing into alternative platforms   It’s about consumer engagement   Watch for change in the TV upfront model   The consumer is boss   Chart: TV COOLS AS INTERNET COOKS   Coming to …

Search engine marketing is big — and getting bigger. Just check Google’s latest price-earnings report to see how popular putting sponsored ads next to search results has grown.

KEF AUDIO AMERICA: Marlboro, NJ, has hired…BEECH-NUT NUTRITION CORP.: has moved…SPRINT: and AirPlay Network, Inc., unveiled a…THE CHILDREN’S ADVERTISING REVIEW UNIT: of the…

It’s no newsflash that search marketing is reaching out to intersect other forms of advertising and promotion: Just think of Google’s announcement last week that it will start offering coupons in its local search results. Yahoo! too is growing beyond the PC query. Late last week the company announced that it has partnered with go2 to offer search ads in go2’s mobile directory services

Showtime Networks is teaming up with viral video site Break.com to hype up the second season of the network’s hit Weeds.

Search engine marketing is big — and getting bigger. Just check Google’s latest price-earnings report to see how popular putting sponsored ads next to search results has grown.